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Debbie Holzkamp has developed
and designed sales effectiveness
tools, digital media sales training,
integrated media revenue growth solutions, and has launched
many successful startup
products and services

Strategies for Success
 

Today's companies must deal with ever-changing Internet technologies and tough economic conditions; savy business leaders are changing their strategies to take advantage of new technology tools and trends of the future. Using 26 years of competitive operational and transformational experience, we can provide a comprehensive array of revenue growth programs, strategic market share driven plans and digital & media sales training.

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Digital Media Sales Training
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Sales Development Programs
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Sales Force Design
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Consultative SalesTraining
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Organization Design
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Recruiting and Production
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Strategic Planning Process
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Market Assessment

Our solutions consistantly help business organizations achieve profit, growth and revenue goals.

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Newsworthy Service

“Debbie Holzkamp from HDS Premier Consulting pulled off a digital sales training program that far exceeded all my expectations. The program was completely customized and versioned for each media team in Nielsen Business Media. We produce more than 50 different Nielsen Business Media brands. The training program included three parts:

1) Digital product Capability Review and samples of all the digital elements available within our specific brand titles, how to use campaign tracking tools to optimize advertiser results, and the audience value proposition for each digital product;

2) Customer Case Studies highlighting effective digital campaigns that met a branding campaign or direct response campaign customer need;

3) Sales Skill Training that included probing customers- agency and direct customers for strategy, and digital advertising needs, and each seller developing and presenting proposals using the probing information.

Within 15 days of training, I got dozens of emails from sellers letting me know they made a digital sale(s), the results and the elements associated with the sale. This program is helping the sellers and entire company exponentially grow digital sales”

Sue Tremblay, VP Client Marketing
Nielsen Business Media - June 2009
     
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